Leading research in Africa’s MICE industry.
Research I Strategy & Operation I Innovation I Business Events
About us.
Niche Partners is passionate about market research for the Meetings, Incentives, Conferences and Exhibitions (M.I.C.E) industry. Our goal is to maximise the opportunities for growth in various economic driving sectors in Africa.
Our services.
We provide specialists in research and business development.
Market Research
Strategic Planning
Think Tanks
B2B Fit
MICE connect.
We strive to connect the African MICE community.
Watch our first African perspectives stakeholder roundtable 2021.
MICE reports.
The African Perspectives MICE Report is researched and published annually.
The report provides qualitative survey results of the state of the MICE industry in Africa.
Watch the report launch.
